The small little big country that India
is, displays fascinating diversity among Indian languages. Media has always taken note of the Tamilian’s love for Tamil as is evident from the Tamil radio and TV
commercials broadcast on ethnic channels for the expatriate consumer. Give a
Tamilian a Hollywood film dubbed in Tamil any day - his preferred
language
of love, nay business as well! IVRs , safety videos and e-learning
recordings in Tamil are proven to be more effective with the migrant Tamilian.
Hindi, the official language is more closely related to European languages
like Greek and French than it is to Tamil, (a Dravidian language) which is
spoken by over 60 million Tamilians in India alone! Strange but true, that
for a north Indian, Tamil is as foreign a language as let us say Pashto,
spoken in Afghanistan.
There is a sizeable Tamil speaking population in Sri Lanka, Malayasia,
Singapore, Canada, South Africa and United Kingdom. Wherever he resides a
Tamilian feels a strong affinity for Tamil language and culture.
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